Inflating your own stats by visiting your own site is the oldest analytics frustration in the book. HitCounters gives you two ways to stop counting yourself, and you can use both at once.
Best for: working from a fixed location (home or office), excluding everyone on a specific network.
/dashboard/site-settings.php?site_id=X).192.168.1.50 203.0.113.42 10.0.0.0/24
From now on, visits from those IPs are silently dropped server-side — nothing is recorded.
Best for: laptops you take everywhere, devices that change IPs, excluding specific browsers (e.g. your dev browser but not your "view-as-customer" private window).
?hc_optout=1 in the URL once. Example: https://yoursite.com/?hc_optout=1?hc_optout=0.This method works per browser — each device and each browser profile needs its own opt-out. Clearing site data clears the flag.
| Use case | Method |
|---|---|
| You always work from one office | IP block |
| You travel and use mobile data | Per-device opt-out |
| You want a coworker excluded too | IP block (their IP) or send them the opt-out URL |
| You use a VPN | Per-device opt-out (VPN IP changes) |
| You want to test as a real visitor | Use a private/incognito window without the opt-out flag |
Any visitor to your site can opt out themselves by visiting ?hc_optout=1. We document this in our privacy policy and don't fight it — user choice is the right answer.
If you use our WordPress plugin, the "Exclude logged-in admins" option is on by default. WP admins won't be tracked when they're logged in, no IP setup needed.